LET US REVIEW:
Selling is an ART FORM and a SCIENCE.
The six steps to making a sale are: Make Contact; Create Interest; Create a Preference; Ask for the sale; Close the sale; Keep the sale closed
There are four ways to get into a clients head: Recognition;Romance;Money; Self-Preservation
Success Keys: Application, Attitude, Goals, Enthusiasm
People buy for: Profit, Pleasure, Pride, Protection
People want: to gain, to save, to do and to be.
Three most important words: Money, Save, You
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